The Overwhelming SEO, Social Media and Blogging Puzzle
Posted by The Troika Group June 11, 2018

Over the years meeting with clients, their biggest complaint is the SEO, social media and blogging puzzle is so confusing and overwhelming. Not that it is too difficult to ultimately understand, but it just seems to be so over complicated. We found a simplified way to keep track of all of the moving pieces. Now… Read More

Staying Relevant Is A Full Time Job
Posted by The Troika Group May 2, 2018

Have you ever had a customer tell you they will not be returning and you are shocked to hear it? Many times, we tend to take our customers for granted. We don’t mean to, but they seem happy, and seeming happy usually means no complaining, so we assume all is good. How do we go… Read More

Area Networking Expert Joins Local Marketing Firm
Posted by The Troika Group April 5, 2018

WEST PALM BEACH, FL (January 15, 2018) – The Troika Group, a West Palm Beach based advertising firm that focuses on marketing strategies and execution, has named Hallie Agostinelli as their Vice President. In her new position, Agostinelli will be tasked with the day-to-day operation and building client relationships. With over 30 years of experience,… Read More

Your Customer’s Experience Should Not be Your Experiment
Posted by The Troika Group April 5, 2018

New customers are pretty hard to come by in most businesses. The more specialized your business or industry, the more difficult the customers are to come by. Most business owners and managers agree it is easier to keep a current customer than to find a new one.  If this is the case, then why do… Read More

Sally Byrd – Vice President & Financial Sales Manager, First Citizens Bank
Posted by The Troika Group November 17, 2016

Sally Byrd, a seasoned banking veteran, has been in banking management for over twenty years. She has held positions with some of the nation’s largest, most successful banks. However recently, Sally decided she wanted to work with an organization that was more community focused which allowed her the opportunity to use her talents to help… Read More

FIRST CITIZENS BANK WELCOMES CHRISTINE MOORE AS PART OF HEALTHCARE SPECIALTY GROUP
Posted by The Troika Group November 10, 2016

PALM BEACH GARDENS, FLA – November 8, 2016 – Christine A. Moore, MBA, CMPE, is the most recent addition to First Citizens Bank as Senior Vice President of their Healthcare Specialty Group. Moore has been working in the banking and financial services profession for over thirty years, with almost twenty focusing on working with physicians,… Read More

LOCAL COMMUNITY BANKER LAURA KING NAMED FINALIST FOR CHAMBER WOMAN OF THE YEAR
Posted by The Troika Group November 10, 2016

PALM BEACH GARDENS, FLA – November 2, 2016 – Laura King, Vice President at First Citizens Bank has been named one of four finalists for the prestigious award of Woman of the Year. The Palm Beach North Chamber of Commerce hosts its Women in Business Council’s Woman of the Year Annual Luncheon on November 10,… Read More

FIRST CITIZENS BANK SUPPORTS BOCA HELPING HANDS’ BOWLING FOR BREAD EVENT
Posted by The Troika Group August 17, 2016

BOCA RATON, FLA – August 17, 2016 – First Citizens Bank has committed to support Boca Helping Hands as their for-profit partner at their 10th Annual Bowling For Bread event. This event will be held on Sunday, August 28, 2016 from 2:00 p.m. – 5:00 p.m. at Strikes at Boca Raton, which will be held… Read More

FIRST CITIZENS BANK CELEBRATES 12-YEARS SERVING THE PALM BEACH COUNTY COMMUNITY
Posted by The Troika Group August 15, 2016

PALM BEACH GARDENS, FLA – August 15, 2016 – First Citizens Bank has been helping customers for over 100 years. Headquartered in Raleigh, North Carolina, they opened in the Palm Beach County market in 2004, celebrating their 12-year anniversary this year. First Citizens Bank’s area of focus is commercial lending for businesses within the community…. Read More

SANDI QUIGLEY, LOCAL MARKETING GURU SPEAKS TO CREW MEMBERS ABOUT SOCIAL MEDIA AND NETWORKING
Posted by The Troika Group August 10, 2016

PALM BEACH GARDENS, FL – August 10, 2016 – Crew Palm Beach/Treasure Coast hosted a full house at their most recent event on Tuesday, August 9th. This marks their eighth sold out event for their 2016 calendar of events. Sandi Quigley, President of The Troika Group, a local advertising and marketing firm, was the guest… Read More